An Overview of Mobile Application Development and cost:
A tap! Yes, that’s all you need to buy a product. Mobile app development cost is discussed in detail here. With the smartphones ruling the world, it would be inefficient for businesses not to make use of it. According to a survey, more than 60% of users prefer mobile apps for buying over websites. One might wonder about the cost of mobile app development expensive without knowing the benefits of an app for their business
The worry is unnecessary if you know about the app development process and the mobile app development cost.
In this article, you will learn about the app development benefits, types/platforms of app development and many such processes. Growing together with technological development is the main factor in promoting your brand. Mobile application development is another factor.
Mobile app development has become inevitable for any business to mark its existence in the market. Let’s look into the influence of mobile apps on businesses.
Impact of App on business:
Mobile apps bring in a remarkable change in the growth of a company. Applications tend to the specific needs of the customers. Hence, they are customized accordingly. Reaching millions of users for retailers normally would be impossible without an app. For retailers/ product based businesses, an app reaches customers more than that of a responsive website.
Consider the time taken to buy a product. A tap comes to your mind right? Yes, apps are 1.5 times faster than websites, and the data retrieval in it takes place at an unimaginably quicker pace. Gearing up with responsiveness to customers comes the establishment of personal connection with customers.
A personal touch among users is vital. Wondering how to do that? Customization does the magic by creating a personalized feel to the users. Being available 24*7 takes a business process to a whole new level. To provide services without being online all the time can be done only using an automated system. By integrating the business process into an app, it can be created.
Few other perks of having a mobile app for businesses are:
- Utilizing the features of the native device,
- Timely Notifications & updates,
- Building your brand value,
- Improvement in productivity (by monitoring the sales, calculating the profit generated)
- Cost effective (By implementing a warehouse management system )
- Knowing the customer needs and feedback by providing an interactive platform.
That’s awesome right! Let’s have a detailed view of the platforms used in app development, their advantages, comparison and cost involved in developing.
App Development Platforms:
Standard operations performed by an application depends on a set of services known as a platform.
The main operational areas that a platform works on are:
- Development tools
- Execution services
- Data services
- Operating services
- Cloud services.
The types of app development platforms are:
- Native
- Hybrid/Cross
- Web
Choosing the right kind of app is important for developing an app for your business. Now folks let’s dive into the types of apps available and get a clear view on the app suited for your business needs.
Native App:
Native platform or a native app are developed to work on a specified platform and operating system. These apps are coded into the native language of the device’s platform thereby increasing their performance. The popular operating systems that the native apps developed on are Google’s Android and Apple’s IOS. The coding language popularly used by developers for IOS is either Objective C or Swift whereas Android apps are generally in JAVA. A native app can optimize the performance of a device by using resources of the devices itself. Few examples of native apps are Google maps, Linkedin, Twitter.
Hybrid/Cross-Platform App:
Hybrid App is a combination of a native and web app. Unlike the other apps targeting mobile browsers, hybrid mobile app targets WebView(browser in an app) hosted by the native app.
The hybrid application has the following features:
- Functioning with or without device’s connection,
- Can have an integration with the device’s file system & web services
- Can operate a browser for improving access to dynamic online content.
Building of hybrid apps requires HTML, CSS, and JavaScript. Few of the popular hybrid app frameworks are Xamarin, PhoneGap, Ionic, Framework 7, Appcelerator Titanium.
Few popular hybrid app examples are Instagram, Basecamp, Yelp, Untappd.
Web App:
A web application has similar functionality to that of a desktop app or a mobile app. It is an application program stored in a remote server and delivered to us when prompted. Web apps use a single code base as they are not designed for the specific device purpose. They are fast & simple to build.
The most popular web app platforms are Angular, Django, Laravel, Ruby on Rails, Symfony, Yii, MeteorJS. Web app generally uses BuildFire.js, Python, Java, and PHP for coding.
Google Docs, Netflix, Flipkart, Bookmyshow, Olx, Pinterest are few noteworthy and progressive web apps in the market.
Hope you got an insight about the app types. The business owner has to decide on the app to be developed considering the end user’s needs & satisfaction. For example, if your eCommerce website needs revamping then a mobile app comes into action. Building an app depends on business types and needs. Let’s look into the comparison of the three apps.
A brief comparison of the types:
Taking native vs. hybrid app development into consideration hybrid apps don’t work in offline mode (works only with an internet) whereas native apps can operate in offline mode. The developing cost difference between these are minimal. As a result, the cost won’t be a factor for app building. The development pace for hybrid apps is high. Hence, these apps are preferable when the time is less.
Now taking native vs. web app development into consideration, the native apps are faster & responsive because the data retrieval is faster. A web app uses a single code and so easier & quicker to build. Web apps are not versatile and as fast as native apps.
Mobile App Development Cost:
A Mobile app business can be developed at a minimum of $700. The mobile app development cost depends on business requirements and the nature of the app.
A native app can be a cost effective app. The native app works on a particular platform. If native apps of two different OS say android and IOS are developed separately, then the cost will be more. For developing a multi-platform app, cross-platform framework comes into action providing with a cost-effective solution. As specified earlier, mobile app development cost varies according to business needs. However, it’s wise to know about the app development process
Demographic view on mobile app development:
Demographic view on app development is a brief statistics on mobile app downloads that will blow your mind! The figure below depicts the mobile app downloads worldwide in the year 2017, 2018 & prediction for 2022.

Astonishing stats, right? Yes. It gives you an overall number of app downloads. Imagine the volume of apps created. Subsequently, smartphones are ruling the world! Knowing what users like and implementing it in your business is vital. It will build a special bond and trust among the customers. With the stats above you would have got a view about users inclination towards app.
Got an insight about app development? Want to develop an app for your business? Contact us and get it done!